Review of SEMRush SEO tools 2023

 

Since its founding in 2008, SEMRush has served as a platform for SEO and digital marketing tools(opens in new tab) aimed at easing everything from competitor analysis to site traffic monitoring. A wide range of supplementary resources are also available on its website, including webinars, blog posts, and educational ebooks.

Here, you may register for a free 14-day PRO trial.

SEMRush is now one of the top options for SEO services due to its effectiveness and feature set. It offers a variety of tools to aid in the optimization of SEO techniques to drive more traffic and sales.

Plans and pricing for SEMRush

Along with bespoke Enterprise solutions that are also offered for larger firms, SEMRush offers plans at three different price tiers. As would be expected, more expensive subscriptions have higher constraints, such as the maximum number of projects, and unlock new features than the cheaper tiers.

At $119.95 a month, Pro is the SEMRush subscription that is most reasonably priced. Guru has a monthly cost of $229.95, while Business is $449.95. Enterprise pricing is more flexible and is based on your organization's needs. Additionally, a yearly subscription is available and qualifies for a discount of up to 16%. The two cheaper options provide a free trial, and all plans offer a seven-day money-back guarantee.

The lowest tier plan, Pro, provides fundamental SEO, PPC, and SMM functions along with competitive research. It is designed for freelancers, startups, and other small enterprises with modest-scale marketing needs.

Guru provides new features like a content marketing platform, branded reports, and historical data. In order to better meet the demands of bigger businesses, it also imposes some restrictions, as was already noted. For instance, Guru subscribers can track up to 1,500 keywords with daily updates, as opposed to 500 for Pro users.

With the inclusion of strong features like connection with Google Data Studio, API access, and white label reporting, business gains momentum. For those that require even more, speak with SEMRush directly for a personalized estimate and further details on an Enterprise membership.

Feature SEMRush

With the help of SEMRush, businesses of all sizes may adopt a more dynamic approach to keywords, backlinks, and other SEO-related operations. Users receive all the resources they require for the monthly subscription in order to execute more successful campaigns and evaluate previous outcomes. Some of the more prominent aspects are listed below.

keyword analysis

High-quality data is required for both SEO and PPC operations, and SEMRush provides all the data required to enhance keyword tactics. Viewing cost per click, volume, trends, and other information for any search keywords based on both organic and paid traffic is available to subscribers.

analysis of backlinks

Visibility depends on having a solid backlink profile. You may perform deep link analysis using SEMRush to identify backlinks and anchor texts and assess the linking authority.

Competition Analysis

In order to assist you keep one step ahead of other companies in your industry, SEMRush also offers a rich feature set for competitor research. This makes it possible for you to keep an eye on everything, including keywords, copy, ad spending, GDN plans, and the SEMRush Organic Competitors Report, which compiles a list of every other domain ranked in the top 20 on Google.

Online Marketing

Beyond its assistance with SEO, SEMRush functions admirably as a digital marketing service for both social media and content marketing.

.Future postings may be easily scheduled, your performance can be easily analyzed, and more using the social media tool "Set it and forget it." The content platform can be used to identify subjects, manage documents and deadlines, and even place direct orders for material. When compared to solutions that solely concentrate on SEO and ignore other forms of digital marketing, SEMRush has a lot more capabilities that make it substantially more adaptable.

SEMRush: Usage and interface

The five sections that make up the SEMRush website's functionality are domain analytics, keyword analytics, project, lead generation, and reports. Despite the fact that you may use some of these tools via the iOS and Android mobile apps, many functions are, regrettably, only available on the website. It is therefore not unexpected that the SEMRush Android app has only received a poor rating of 3.4 out of 5 stars and has only about 50K downloads from the Google Play Store.

SEMRush: Encourage

We draw attention to the fact that SEMRush offers free phone support to users so they can troubleshoot and make the most of the service. Its accessibility is restricted to specific days and hours, including just Monday through Friday from 10 AM to 6 PM EST. We couldn't discover a chat feature, thus the other way to contact the SEMRush support staff is by email.

Fortunately, consumers have access to a wealth of information, including videos, manuals, and other guidance. This self-help material covers everything, from the fundamentals for beginners to more advanced strategies for seasoned users. Take use of SEMRush's comprehensive FAQ and manual for each individual tool and report.

SEMRush: The rivalry

In terms of both pricing and feature offerings, SEMRush is generally comparable to other SEO services. For instance, one of its main rivals, Moz Pro, offers approximately equivalent subscriptions (but at a lower entry level) at the pricing points of $99, $179, $249, and $599 per month, with each upgrade bringing higher restrictions and new capabilities.

Aside from that, bear in mind that certain platforms provide more reasonable options than either Moz Pro or SEMRush. Consider a service with a lower entry barrier if you don't require all the Pro subscription offers or if $120 per month is out of your price range.